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MARSTUDIO | Design Redefined

branding

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Enhesa

Enhesa is the market leader in global environmental, health and safety compliance assurance providing support to businesses worldwide. Enhesa's logo includes a custom typeface and a complex, yet structured, icon composed of four "e"'s. The icon represents Enhesa's reliable system and inter-connectivity, and introduces Enhesa's three main brand colors.

 

Mayorga Organics

Mayorga Organics is currently known for their bold tasting coffees from South America, but is now diversifying their offerings to become a major organics food supplier. As part of this initiative, Marstudio was tasked to redesign their logo. We used their previous typeface as a base to custom design a new and unique font, and we replaced their former crown icon with imagery that better symbolizes what Mayorga offers. Although this branding refresh introduced key differences, we preserved the nostalgic feeling that the old logo provided their dedicated patrons.

 

Chester County Primary Care

Chester County Primary Care wanted a cutting edge logo that connected with younger generations. Marstudio constructed a logo from a series of dots that form the letters CCPC. The main concept was to create an icon that is a small puzzle, and very engaging. The discovery aspect of the logo gives it great staying power. The use of the dots also provides an opportunity for endless applications. The logo and typeface combination provides a very unique look that is not prevalent in the medical industry, setting CCPC apart.

 

Evntme

Evntme is a start-up developing an App to help individuals and groups plan events. Marstudio created a custom typeface logo and icon for phone use. The letter "e", which starts and ends the company name, has been designed to subtly resemble an inward facing arrow. This represents the function of the App: adding an individual into an event. The small location icon has been incorporated with the first "e" to emphasize the location feature of the App. Overall the logo is very sleek and modern, and contains conceptual elements that outline the main functionality and features of the App.

 

MaryAnne Fiorita Team

The MaryAnne Fiorita Team, a successful Montgomery County realtor, came to Marstudio for a brand refresh. As requested by the client, the inspiration for the logo was MaryAnne's signature. The result is a beautiful, clean custom font that is reflective of the client. Marstudio also formed an icon from the first initials for smaller spaces. Both pieces of the icon can be used together or separately, resulting in a very flexible logo that works with a diverse set of applications.

 

Orthocare Solutions

Orthocare Solutions came to Marstudio for a brand refresh and a website redesign. For their logo, Orthocare was open to seeing new options, but was more interested in an updated version of their original logo. Marstudio modified the colors and altered the original logo slightly by removing shadows and intersections in order to clean up the look and make the icon appear more streamlined and crisp. The pairing with the new, rounder typeface and the introduction of a modern color palette made the existing icon more prominent and well balanced.

 

Performance Sport Systems

Performance Sport Systems is a Maryland-based company responsible for sports clubs, leagues, camps, clinics, and more for several sports including lacrosse, baseball, and crossfit. For PSS's brand new logo, Marstudio created a simple shield shape (a nod to the previous logo) and turned it into a powerful emblem. At the top are abstract Maryland flag indicators to accompany the shield icon. The strong, iconic font gives the crest its ultimate identity: PSS. The shape sandwhiched between three parallel lines has been brought over from the original logo, creating brand continuity for current patrons.

 

Rock Creek Productions, Inc.

Rock Creek Productions, Inc. specializes in high-end, script-to-screen digital cinema production. They approached Marstudio in need of a new logo and website. Marstudio wanted to create a logo that referenced both aspects of the company name. The fish is associated with "Rock Creek" while the film incorporated in the tail references the "Production". The colors are deep gray and lime green which are modern, powerful, and memorable. The design is very simple and iconic and also provides the viewer with enough visual information to create a lasting effect.

 

Shah & Kishore

Shah & Kishore, an Immigration and Family Law Firm, came to Marstudio for a brand overhaul. The final logo is made up of triangle formations, which individually can be interpreted as the "directional arrows" that Shah & Kishore provide. On the immigration side the idea is movement of an individual between countries; on the divorce law side it is the separation of two parties. Within the logo, the arrows form the letters "S" and "K". The color palette separates the two sides of the business and the overall shape forms an upward pointing arrow. The typeface design is modern and cohesive.

 

Vanilla Desserterie

Vanilla, Inc. is a desserterie that needed a new identity. The cornerstone of Vanilla's branding is the logo. It is modern and elegant and the muted colors and minimal design are a perfect compliment to the multi colored treats. The simple illustrated flower at the top of the logo is a powerful icon representative of the vanilla flower. It is an important part of the logo because of its versatility and recognizability. The modern font for "Vanilla" plays nicely with the traditional serif font of "Desserterie", and the dotted rules hold the logo together.

 

MacArthur Medical Center

MacArthur Medical Center, located in Texas, has a high-tech office with a completely paperless EHR system, but that doesn't mean they don't believe in good old-fashioned patient care. In order to create an icon that fused the two ideas together (attentive patient care and cutting-edge technology), Marstudio relied on clean, simple lines and calming, welcoming colors. MacArthur was interested in using a daisy, from their original logo, and Marstudio happily complied. The final logo design features a minimal, fresh daisy enclosed in a circle, with a bright yellow center, mint green background, and soft brown lines.

 

Federal News Radio

Federal News Radio (1500 AM) approached Marstudio looking for a branding overhaul. We wanted to create a logo for the radio station that represented a reliable, accurate federal agency. The logo icon is sharp, crisp and clean, which speaks to the accurate nature of FNR's reporting. The star in the middle is formed by the blue and red ribbons which speak to the fraternal aspect of all federal agencies. The icon is powerful, and the position of the outer ribbons creates a logo that is also dynamic: all commendable attributes of a news radio agency. The icon is paired with a beautiful and strong condensed font.

 

Bubble Bounce

Bubble Bounce is a children's play center featuring inflatable rides, who needed a branding overhaul. Marstudio wanted to create a brand that embodied the playful and high-energy Bubble Bounce environment. We developed the character named Bernie Bubbles, a little boy made of bubbles. Bernie Bubble's curvy outline is complemented by the curvy nature of the chosen font. The font is also a more subtle color which allows the bubble character to stand out and make an impact. The final logo is clean, professional, and fun: the perfect balance of kid-friendly and parent-friendly design.

 

Ganti Advisors

Ganti Advisors is a firm that advises middle market companies and stakeholders, and they approached Marstudio for a whole new brand. The logo we created for them is simple, clean, and crisp, and is comprised of the letters "G" and "A." The maze-like shape speaks to the complicated issues in the business world, and the maze of information and process, that Ganti Advisors can help clients navigate through. The color association between the maze shape and the words helps viewers to identify the letters within the maze.

 

FirstTeam VIP Health Services

FirstTeam VIP Health Services is a personal at-home care provider that needed a new brand. Marstudio created a unique, colorful, and iconic "bowtie" shape for the logo. Inside the icon is a creative fusion of the the number "1" and the letters "F" and "T," resulting in a figure that is the alphabetical and numerical representation of the company name. The colored bands cross paths to create a layered look that is visually arresting and directs attention to the center of the icon. This memorable icon embodies the quality of service provided by FirstTeam as well as the sophisticated image that is portrayed by the company.

 

GrandCare Health Services

GrandCare Health Services is a leader in high quality home nursing and rehabilitative care, located in Southern California. The company approached Marstudio to update their brand, but maintain their established image. Marstudio designed a logo based on the mathematical Golden Ratio, which reflects GrandCare's values in both appearance and concept. The typography is clean, professional, and conservative. The G-shaped shell is a strong icon that can be used independently of the name. The muted blue and gold combination evokes compassion and exclusivity.

 

Bethesda Family Therapy

Bethesda Family Therapy came to Marstudio in search of an original brand. BFT offers state-of-the-art psychotherapy based on the Bowen family systems theory, which outlines a precise approach to overcoming life difficulties. The owner of the practice expressed an interest in referencing her Mexican heritage with her new brand. Drawing from both the Bowen Theory concept and Mayan art, Marstudio created a logo with clean linear lines that speak to the professionalism, precision, structure, and scientific nature of the practice. We balanced the logo's sharp edges with a soft blue color and rounded serif font.

 

Potomac Physician Associates

Right in the heart of Montgomery County, Potomac Physician Associates is a leader in healthcare. With state-of-the-art facilities in Bethesda, Germantown, and Kensington, PPA is home to capable, knowledgeable board-certified doctors who excel at patient care and leading medical practices. When PPA became a Marstudio client, they wanted an identity that would reflect the quality of care they provide. We came up with a vibrant and bright design for them that exudes vitality, health and the diversity of the practice.

 

Pressbait

Founded by three siblings, Pressbait is an interactive website that connects news outlets with the public and vice versa. It invites people to post about personal experiences that they believe are newsworthy, and the press is also able to post different topics that they are hoping to find within the site. The idea is to bring the press and public together through relevant news-related stories. Marstudio created an approachable, personal, super hip logo for Pressbait that would draw the public in, and intrigue the press.

 

Kellogg Conference Hotel

Kellogg Conference Hotel came to Marstudio for a rebranding overhaul. Careful attention was paid to this Washington, DC-based conference hotel service in order to develop a thorough understanding of the image Kellogg Conference Hotel wanted to project, and with that the design team got to work. Using an alluring but professional color palette, and paying mind to important details such as typeface and aesthetic balance, Marstudio created an unmistakably strong and identifiable print solution for this client.

 

Barbara Glaeser Photography

Based in Maryland, professional family photographer Barbara Glaeser creates unique, classic portraits and paintings of families, children, babies, maternity, executives and pets. Barbara's work has a fresh, classic style that was developed from her roots in fine arts and a focus on interior design. She loves using her skills as a Certified Professional Photographer to create personal art for her clients. The art she creates is more than mere photography, it is a testament to Barbara's love of family and her dedication to capturing the art of the human spirit.

 

Burlingame Properties logo refresh

Specializing in luxury real estate in the San Francisco Bay Area peninsula, Burlingame Properties is owned by top Coldwell Banker Realtor, Raziel Ungar. Raziel cares immensely about his community and the quality of service he provides. He came to Marstudio with the goal of kicking his branding up to the next level in order to reach the appropriate clients. We have worked with him to create client-centric messaging and a new-and-improved visual identity that really showcases his passion and dedication to the Burlingame, California area and to his loyal clients.

 

Montgomery Medical Services

Montgomery Medical Services is an advertising, marketing, acquisition, procurement, and consulting firm that specializes in the strategic implementation, and expansion of new or existing medically related services. Marstudio worked with MMS to build branding and a visual identity from the ground up. Their simple, fresh design and bright greens offer a sense of trust, health and prosperity.

 

SeniorReach

SeniorReach is a business advisor and consulting firm for healthcare organizations seeking to optimize their financial performance in the 65+ age demographic. As analysts, researchers, advisors and marketers, it is of the utmost importance for SeniorReach to appear professional, all-encompassing, competent and knowledgeable about their industry. Marstudio was hired to create visual branding and marketing tools that would allow SeniorReach access to bigger, more prestigious clients and define their necessary role within the field more clearly.

 

Beer & Pig

Chad Dukes, a well known radio personality from the DC Metropolitan area, commissioned Marstudio to design a logo and a blog for his new endeavor called Beer & Pig. The blog is dedicated to reviews of local beer, barbeque pork dishes, and restaurants that serve them. Chad had expressed interest in an Americana design look and feel, and that is exactly what Marstudio delivered. A unique rustic look was created for the logo and the website to achieve the desired feel. The end result is a functional, beautifully designed blog with countless admirers and fans.

 

dHive

dHive wanted to refresh their type-based logo in order to run with their trendy competitors. After countless iterations and multiple directions Marstudio finally found the sweet spot and designed a new brand for dHive that combined what the client loved about their original concept with a new and updated look. Exciting colors were introduced as part of a comprehensive brand palette that could not only stand out in the current design climate but also have the classic simplicity to withstand the test of time.

 

iSee Case

Milestone Distribution is a manufacturer and distributor of unique smartphone protective cases, that approached Marstudio to design a fun, new brand for their new line of products. The unusual nature of their products set the stage for a very exciting brand exploration and design which led to a full branding campaign including a brochure, product packaging, website, trade show banners and other marketing collateral.

 

Medmarc Protect

Medmarc Insurance Group asked Marstudio to redesign their old Medmarc Protect logo and website. The existing site seemed bland and needed a modern touch. A new and exciting logo was designed that set the brand apart from the competition. Once the logo was established the effort shifted towards redesigning the website. The content structure was reorganized with the help of the client and the new design took shape. Now the website is more current and effective in terms of providing the users with the information they need.

 
 
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